Service Tips

‘Skinny Mixes’ Makes Lighter Cocktails A Perfect Resolution

‘Skinny Mixes’ reduce cocktails to just 100 calories each!

The best ideas come from a night out with friends enjoying cocktails, and when Jordan Englehardt and friends were sipping cosmos and margarita’s they decided it was time to make them guiltless. So some 18 months later, ‘Skinny Mixes’ are splashing on to the scene, offering a way to save almost 300 calories a cocktail.

Beverage Underground Hook-Up: Planet Fitness Has Best Price…Best Deal for Hospitality Industry Pros

Hospitality Pros need a gym where they can work out at a place that is priced right all year long. Planet Fitness is the official gym of the Beverage Underground and it’s owner/partner is one of us. Ryan Rodina worked as a bartender and later owned clubs on Florida’s East Coast. It’s the time of year that we are bombarded with money back offers for diets and gadgets, pills and promises to live better,

Goose meets Shark? Consumers Continue to Alter Beverage Buying Habits as Super Premiums Lose Luster

Are recent statistics that competition and sales of Vodka in the $10-20 price point an indicator that perhaps the Goose is ready to ‘jump the shark’?

From Vodka to Varietal Wines, sales are shifting as consumers and retailers are finding quality alternatives to higher profile and higher priced luxury brands. Both new and even some old brands of Vodka are benefiting while those that were associated with the old economy may be taking a bigger hit than expected. One of the hottest brands,is Constellation’s Brands Svedka which is

Tips for Better Service…Service for Better Tips

Johnny ‘Rock’ Creus is a BarMechanic that knows that proper bar service begins with hospitality. Follow Johnny as he travels the BeverageUnderground improving the responsible and educated sales and service of beverage alcohol.

With the slowest off-season I have witnessed…

BarMechanic Johnny Rock Shares ‘The Art of the Handshake’

THE ART OF THE HANDSHAKE

If there is one fact about the bar and hospitality industry that is unwavering is that it is predicated upon building relationships with people. People and repeat clientele are the driving force that puts money in our pockets and our doors perpetually open. No amount of inventory control, product placement, advertising, etc. will have as much impact to your bottom line as your staff and how they interact with your guest.

JOHNNY CREUS JOINS THE BEVERAGE UNDERGROUND

One of the SWFL area’s most popular and respected bartenders has joined the Beverage Underground staff. John Creus, will answer ‘all kinds’ of questions in his ‘ASK JOHNNY’ column that will appear in both the print version and in an online blog. Questions will be answered and useful advise will be given for bar and industry related topics, but readers can ‘Ask Johnny’ damn near anything.